How To Take Care of Your Skin In Your 30s, 40s, 50s, and Beyond – Best Skin Routine For Every Age

How To Take Care of Your Skin In Your 30s, 40s, 50s, and Beyond - Best Skin Routine For Every Age 1

Your face is a reflection of your life experiences. It’s proof that you’ve grown and changed. We all age – it’s something you can’t control – but some of us seem to do it more gracefully than others. What you may not realize is that maintaining healthy, youthful-looking skin as you get older isn’t simply a matter of luck.

You have the power to change the way you look at any age simply by adjusting your skincare routine. If you don’t currently have a daily skincare regimen, now’s the perfect time to start.

Learning how to take care of your skin as you age is the key to maintaining clear skin with a healthy, youthful glow. A targeted daily skincare regimen will help you look and feel your best, no matter what your age.

In this post, you’ll learn about the underlying causes of skin aging and what you can do to combat it. You’ll receive recommendations for skincare products that benefit certain age groups and receive tips and tricks for keeping your skin healthy at any age.

As a bonus, you’ll also receive skincare templates designed for specific age ranges to help you tailor your skin regimen to your skin’s specific needs.

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What Causes the Skin to Age?

If you compare the face you see in the mirror to a picture from your youth, the signs of aging are obvious. Fine lines have begun to form around your eyes and at the corners of each lip. Fine lines have begun to form around your eyes and at the corners of each lip. Maybe you’ve developed deeper wrinkles on your forehead or the skin on your cheeks has started to hang slack. You might even notice that your skin appears paler or more transparent.

All of these changes are natural consequences of aging, but what’s actually happening in your body to bring them about?

Numerous changes occur below the surface of your skin that affects how it looks. Some factors that affect the appearance of skin over time include:

  • Reduced collagen and elastin production. This causes the skin to lose elasticity which may result in sagging or slackness.
  • Loss of fat in subcutaneous layer. The loss of fat below the surface of the skin – especially in the eye, cheeks, and chin area – can give you a sunken, hollow appearance.
  • Thinning of the epidermis, or surface layer of the skin. As this surface layer of skin thins, it takes on a more transparent appearance – veins may become more visible.
  • Reduced sebum production in the follicles. This can cause the skin to dehydrate more easily and may give it a rough, patchy appearance.
  • Exposure to UV rays causes photoaging of the skin. The sun’s ultraviolet rays damage elastin fibers in the skin which can negatively affect the skin’s elasticity.

Other factors that may cause your skin to change over time include gravity, obesity, daily facial movements, diet, and lifestyle habits.

As your skin loses some of its natural elasticity, it begins to lose the war against gravity and starts to sag. You’ll notice it in the drooping of eyelids and looseness under the cheeks and jaw. Obesity can make matters worse, causing the skin to stretch – it may also increase your for secondary conditions like psoriasis.

A lifetime of repeated facial movements creates fine lines on the face which can deepen into wrinkles over time. Laugh lines start to become visible in a person’s 30s and 40s. Your sleeping position can contribute to the formation of creases on the forehead as well.

Perhaps the most significant factor that contributes to skin aging , however is lifestyle. A poor diet won’t do your skin any favors and habits like smoking can age your very quickly.

Related: How To Make Homemade Face Wash For Dry and Sensitive Skin – 5 DIY Face Wash Recipes

Age-Specific Skincare Product Recommendations

No matter what your skin concerns may be, prevention is key. If you’ve already developed deep wrinkles, for examples, you’re going to have a tough time smoothing them out and restoring your skin’s youthful elasticity. Some skin issues can’t be completely resolved, but a combination of preventive care and targeted treatments can help.

The best thing you can do for your skin at any age is keep it clean. If you do nothing else for your skin, try to establish and maintain a twice-daily habit of cleansing and moisturizing. If you can work exfoliation into your routine a few times a week, all the better.

If you want to up your skincare game and target specific concerns, you may need to expand your arsenal of skincare products. Here are some product recommendations to help you address the effects of aging on your skin.

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1| Sun Protection

  • When to Start: Any age
  • What it Does: Prevents sun damage

Protecting your skin against the sun’s rays is critical. Both UVA and UVB rays can be damaging to your skin, even during the winter months and on cloudy days. Dermatologists recommend wearing at least SPF 30 on a daily basis.

While moisturizes with SPF offer a convenient 2-in-1 alternative to applying moisturizer and sunscreen separately, they may not be as effective. If you’re going to use a moisturizer with SPF, be sure it contains at least SPF 30 and apply enough of it to get full coverage.

2| Toner

  • When to Start: Any age
  • What it Does: Hydrates

Though it may look like water, toner is an important part of a daily skincare routine. It delivers an added dose of hydration prior to moisturization but it can also help cleanse the skin. Depending on the ingredients they contain, toners can help balance the skin’s pH level and may improve the penetration of other skincare products. They may even have a gentle exfoliating effect.

When shopping for toner, avoid products that contain alcohol. These can be very drying for your skin and may contribute to irritation. Look for gentle, natural ingredients and avoid synthetic fragrance if you have sensitive skin.

3| Retinol

  • When to Start: 20s, 30s
  • What it Does: Speeds cell turnover and increases collagen production

Retinol is a vitamin A derivative that offers powerful anti-aging benefits for the skin. Its primary benefits is that it speeds cell turnover. This can lead to brighter skin, reduced appearance of fine lines, reduced pigmentation, and clearer pores. It may also boost collagen production.

Retinoids should be used with caution, especially if you have sensitive skin or an inflammatory skin condition like eczema or rosacea. It’s wise to start with a small amount to see how your skin responds. Because this ingredient speeds cell turnover, it can make your skin thinner and more fragile which makes it extra prone to sun damage. Be vigilant with SPF when using retinol.

4| Antioxidant Serum

  • When to Start: 30s, 40s
  • What it Does: Protects against environmental aggressors

Serums come in many forms and their benefits are determined by the active ingredients. Antioxidant serums are essential as you age because your skin starts to thin and produces less sebum – this makes it prone to dryness and more vulnerable to environmental aggressors like pollution. Antioxidant serums help fight damaging free radicals that can age your skin.

5| Chemical Peels

  • When to Start: 40s, 50s
  • What it Does: Removes dead skin cells from the surface

Exfoliation is an essential element of any skincare routine but it becomes increasingly important as you age. When dead skin cells accumulate on the surface of the skin it can lead to dull skin tone and may make fine lines and wrinkles more apparent. It’s important to be gentle with mature skin, however, so chemical peels made with alpha-hydroxy (AHA) or beta-hydroxy acids (BHA) might be a better option than scrubs and other physical exfoliants.

Keep in mind that the skin can change during menopause. If you’ve noticed that your skin has become more sensitive, you may want to opt for a gentler exfoliating acid like a polyhydroxy acid (PHA). These have larger molecules, so they don’t penetrate the surface of the skin like AHAs and BHAs. This makes them a less irritating choice for sensitive skin.

6| Hyaluronic Acid

  • When to Start: 30s, 40s, 50s
  • What it Does: Hydrates the skin

Hydration is important for all types of skin and all ages. More than simply moisturizing the skin, however, it’s essential to build and maintain the skin’s natural moisture barrier. This barrier helps the skin strong so it can protect against environmental aggressors but it also keeps moisture in to prevent dehydration.

Hyaluronic acid is a water-binding molecule. In fact, it can bind up to 1000 times its weight in water. The skin naturally contains hyluronic acid, but using skincare products that contain it become more important as production slows with age. As with other skincare products, molecule size matters. The smaller the molecule, the better its ability to penetrate the skin’s surface and deliver hydrating moisture where it’s needed most.

7| Niacinamide

  • When to Start: 50s, 60s
  • What it Does: Corrects pigmentation

Pigmentation becomes more common with age but products containing niacinamide can help. Niacinamide is a form of vitamin B3 and it is known for its brightening benefits. This ingredients helps correct brown spots and uneven skin tone, but it can also improve redness. It’s a safe choice for sensitive skin and works particularly well in conjunction with ingredients like kojic acid or hydroquinone.

8| Collagen Peptides

  • When to Start: 30s, 40s, 50s
  • What it Does: Boosts collagen production

Collagen is what helps keep your skin plump and smooth but your body produces less of it as you age. Taking collagen supplements may help to some degree, but there are also collagen skincare products you can try. These typically include collagen peptides or hydrolyzed collagen which has been broken down into molecules small enough to be absorbed by the skin.

Collagen peptide skincare products may he;[ restore collagen and elastin levels in your skin to improve elasticity and firmness. They may also promote hydration and support the skin’s protective moisture barrier.

Targeted skincare products can be expensive, but don’t feel like you have to run out and spend hundreds of dollars to create a new skincare routine right away. If you have a little wiggle room in your budget, splurge on products with active ingredients like serums and peels. A simple daily cleanser and moisturizer is perfectly fine.

If you’re going to start building out your skincare routine, take it slow. Introduce new products one at a time – this is especially important if you have sensitive skin. Choose fragrance-free products where possible and opt for clean formulas, if you can.

Tips and Tricks for Healthy Skin at Any Age

Your skin is unique, so it’s important to create a skincare routine tailored to your skin type, your age, and your specific skin concerns. In the next section, you’ll receive advice for developing skincare routine that suits your age but first let’s talk about some tips and tricks for achieving and maintaining healthy skin at any age.

1| Don’t become dependent on facial wipes

Makeup wipes offer an easy way to get a quick cleanse but they aren’t nearly as effective as washing your face with water and cleanser. They can also be rough on delicate skin, so it’s wise to move on from facial wipes if you’re approaching your 30s or 40s.

2| Always test-patch new skincare products

Even if you son’t have sensitive skin, you can’t always predict how your skin is going to react to a new product. Do a patch-test on the inside of your wrist with new products. If it’s something you’re going to be using every day, repeat the test patch a few times before applying it to your face.

3| Don’t be afraid to visit the dermatologist

It’s a good idea to start seeing a dermatologist in your 30s, if you haven’t already. Not only can a dermatologist help you keep an eye on moles and lesions, but they can provide advice for issues like acne and hyperpigmentation.

4| Make sure you’re getting enough sleep

Not only does sleep deprivation leave you tired and cranky, but it can negatively impact your skin. Your skin needs time to restore itself, just like the rest of your body, so sure to get your nightly 7 to 8 hours.

5| Do a double cleanse, if you have the time

If you don’t wear makeup, a quick cleanse may be all you need in the morning and evening. For makeup wearers, however, a second cleanse might be necessary to remove all traces of makeup, oil, and impurities.

6| Always apply sunscreen after moisturizing

Sunscreen should be the last thing you put on your face for optimal protection. Don’t be tempted to skip it even on cloudy days or during the winter months when you feel like you may not need it.

7| Don’t neglect moisturizer

Even if your skin doesn’t feel dry, it’s important to moisturizer appropriate for your skin type and the season. In warmer months (or for oily skin), switch to a lightweight moisturizer, gel-based moisturizers work well. Creams and thicker moisturizers are good for winter and skin prone to dryness.

8| Avoid using retinol too often if it irritates your skin

Depending how potent the formula is, retinol can cause redness and peeling for some people. If you’ve never used it, start off slow to see how your skin responds. Know that skin can build up a tolerance to it over time as well, so try to use it only 1 to 2 times per week.

9| Don’t overdo it on the exfoliator

Your skin becomes more fragile as you age, so it’s wise to limit your use of scrubs and physical exfoliants. Even chemical peels can irritate the skin if used too often, so try to limit your use to 2 to 3 times per week.

10| Learn how to perform facial massage

Nothing feels better than good full-body massage, but did you know you can massage your face too? Facial massage can help with circulation and improve lymphatic drainage which might be a benefit if you struggle with puffiness around the eyes and checks.

Skincare Routine Samples

Your skin changes as you age and so should your skincare routine. While sun protection is key at any age and any time of year, simple adjustments to your skincare regimen can help you weather the effects of aging.

In this section, we’ll provide detailed information about how the skin changes in your 30s, 40s, 50s and beyond. You’ll also receive sample skincare templates for morning and evening routines to help you keep your skin fresh and healthy at any age.

30s Skincare Routine

Say goodbye to your twenties and hello to fine lines. This is the decade where you’ll really start to notice the visible signs of aging, thanks to reduced cell turnover and the accumulation of environmental aggressors.

In your 30s, your body starts producing less collagen and elastin, so your skin doesn’t bounce back as quickly as it once did. Skincare in your 30s is about keeping your skin hydrated and protecting it against environmental aggressors like pollution and the sun’s UV rays. It’s also a good time to introduce targeted treatments for things like fine lines or pigmentation.


  • Cleanser – Light cleanser
  • Toner – Alcohol free toner
  • Serum – Hyaluronic acid serum
  • Moisturizer – Daytime moisturizer
  • SPF – At least SPF 30


  • Cleanser – Light cleanser
  • Toner – Alcohol free toner
  • Exfoliator – Gentle scrub or AHA/BHA peel
  • Serum – Retinol serum
  • Eye Cream – Gentle eye cream
  • Moisturizer – Regenerating night cream

40s Skincare Routine

Many people notice their skin starts to become drier in their 40s, so hydration becomes an essential element in skincare during this decade. Hyaluronic acid is a must and you may need to upgrade to a thicker moisturizer. Sun protection remains integral and it’s a great time to start using more targeted serums to address concerns like fine lines or hyperpigmentation.

Start being more gentle with your skin during your 40s. Skin starts to thin around this age, so you’ll want to avoid harsh ingredients and physical exfoliants like scrubs. Consider switching to an oil-based cleanser as well. If you’re concerned about clogged pores, use micellar water to remove makeup and impurities before you thoroughly cleanse.


  • Cleanser – Light cleanser
  • Toner – Alcohol-free toner
  • Serum – Antioxidant serum
  • Moisturizer – Cream moisturizer
  • SPF – At least SPF 30


  • Cleanser – Light cleanser
  • Toner – Alcohol-free toner
  • Exfoliator – AHA/BHA or PHA peel
  • Serum – Hyaluronic acid, retinol, or vitamin C
  • Eye Cream – Gentle eye cream
  • Moisturizer – Regenerating night cream

50s Skincare Routine

Hydration continues to be important during this stage of life but, if you’ve already been following a skincare routine, you may not have to make any significant changes from your 30s and 40s. You might, however, need to introduce targeted treatments for specific concerns like dryness, wrinkles, or dark spots.

If you’re going through menopause, be particularly careful with your skin. You may experience hormonal skin change, so be sure to test new products before using them. You may want to switch to sensitive skin formulas, where possible.


  • Cleanser – Oil-based cleanser
  • Toner – Alcohol-free toner
  • Serum – Collagen peptide serum
  • Moisturizer – Cream moisturizer
  • SPF – At least SPF 30


  • Cleanser – Light cleanser
  • Toner – Alcohol-free toner
  • Exfoliator – AHA/BHA or PHA peel
  • Serum – Hyaluronic acid, retinol, vitamin C, or niacinmide
  • Eye Cream – Gentle eye cream
  • Moisturizer – Regenerating night cream

60s and Beyond

At this stage in life life, it’s nearly impossible to remain wrinkle-free – nor should you try. Mature skin can be just as beautiful as young skin when it’s cared for properly. Keep up your daily routine of cleansing, toning, and moisturizing and be particularly diligent about sun protection. If necessary, adjust your use of serums and moisturizers according to your primary skin concerns.


  • Cleanser – Oil based cleanser
  • Toner – Alcohol-free toner
  • Serum – Collagen peptide serum
  • Moisturizer – Cream moistirizer
  • SPF – At least SPF 30


  • Cleanser – Light cleanser
  • Toner – Alcohol-free toner
  • Exfoliator – AHA/BHA or PHA peel
  • Serum – Hyaluronic acid, retinol, vitamin C, or niacinmide
  • Eye Cream – Gentle eye cream
  • Moisturizer – Regenerating night cream


Aging is not something you can control or stop, but you can learn how to mitigate its effects. Knowing what changes to expect as you age can help you prepare for them and the right skincare products can help your fight back.

Fine lines, wrinkles, and age spots don’t develop overnight, so don’t expect to restore your skin’s youthful appearance in a matter of days. Having healthy skin requires ongoing effort. Fortunately, with a little knowledge at your back and the right skincare tools and products in your arsenal, you’re well-equipped for the task.

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